COCK COVE COCK COCKING on World Art Day

Jakarta, April 15, 2025 – In 2012, the General International Arts Association Council first declared World Art Day On April 15, to coincide with the birthday of Leonardo Da Vinci which became an important icon in the world of art. After 7 years, UNESCO endorsed this warning as an international day that underlined the role of art in bridging freedom of expression and social dialogue, both from artists and other members of the community. As a medium of expression, art comes in various forms: paintings, songs, stage, to interior design.

The property industry is commonly known as a prestigious business field, but the conversation about interior design in Indonesia is not emerged as much as investment or the amount of a building. Small bayProperty Technology Company (Proptech) which carries the concept of “Flexible Co-Living”, realizing that the art in interior design is not only a sweetener of property but also how to develop a business in Indonesia. This is in line with how interior design is one of the 17 creative economy subsectors promoted by Kemenparekraf. On this World Art Day, Cove will share how to turn dwellings become more comfortable, productive, and characterized, by utilizing the power of interior design art.

“Bauhaus” aesthetics – interior design which inspires DNA Coves

“Bauhaus“It is an art school in Germany that stands after World War I, bringing a revolutionary movement that combines sculpture, painting, and architecture into a form of creative expression. Although this movement has ended almost a century ago, the interior design style of Bauhaus left a strong impact until now with a number of characteristics such as simplicity, functionality, geometric form, and chromatic palette.

In the interior design, the cover is inspired by the Bauhaus style, where the shapes of the circle, oval, Crescent moon, and the use of a dominating color combination manual Team’s design design And transformation Cove to decorate various properties. Since it was founded in 2018 in Singapore, the interior design concept that was carried by the Cove continues to evolve, has become a unique design character that has now adorn property in more than 150 locations in Indonesia.

Revy Andriza, Head of Design and Transformation, Cove, Believe that the dynamic and colorful interior design of the interior design will continue to be a timeless trend. “The millennial and Z generation highly appreciates the modernity and execution of visuals, making the interior design style used in the Cove in harmony with these generations that are moving to the phase of finding their respective residences. This is proven by how 1 of 4 of our residents decided to live in the Cove because of the interior design of the property,” said Revision.

Simplicity in color actually maximizes the aesthetics of residential

In addition to geometric shapes, color is also the main game for charming interior design. In the work of property transformation, the COVE generally uses a maximum combination of 4-5 colors to decorate walls in form wall accent and the choice artworks original cover. But when asking about what color is commonly used by COVE, there is no answer grip For this question.

In fact, the chosen chosen color alloy is influenced by the target of the occupants, location, and building conditions before going through the process of transformation by the Cove Team. If buildings are located in coastal areas such as Bali, colors natural tropical Like terracota or the use of colors and natural textures of rattan and bamboo to be right. For property that targets the student consumer segment, the use of brave color blend more dominantly such as pink, blue, and orange can add to the atmosphere “Teenager” And “Play -playing” in the property. However, if the building has been dominated by certain colors, the choice of colors used can be produced by playing shade, color, And tone From the basic color of the property so that the color palette produced remains matching.

Continuing harmony: Designing designs to furniture and interior trinkets

Finished with business Paint-poisonCove continues harmonization from wall accent and paint color with the selection of furniture and residential trinkets. When renting a room in a cover, residents get access to decorations throughout the property with the main focus on the pillow Pillow, runner mattress, neon lamp decoration, to decoration plants and frame small. All of these trinkets will be adjusted to the dominant colors and materials used in the property.

The use of neon lights is an effective way to make designs Line art Simple becomes a living wall decoration that is full of character. Cove applies the use of neon lights in a number of properties, such as in Cove Hillcrest, Karawaci as well as Cooking soil, chairs, present quote and images Line art That can be proven on an empty wall.

Regarding furniture, the covers in Indonesia have a great preference to use furniture without sharp angles or “”round furniture “especially with functionality that prioritizes security. Neutral color, generally white or bright wood, the team’s first choice design And transformation Small bay.

Starting from the art image, transformed into a company identity

Art via interior design is very close to the cover. Different from the operator living together Others, Cove has a in -depth commitment to the interior design that is realized through investment issued by the company at the property transformation stage of property landlord. This effort allows the typical Cove style to remain present in its property. Through consistency in the use of uniform design styles throughout the property, the Cove has built a strong visual identity, so typical that it can be recognized by the audience only by looking at photos and video properties that are always on social media.

Through the special attention of Cove of interior design, two Cove properties are recipients of prestigious international awards Singapore Good Design 2023that is Cove Hillcrest for the Best In Hospitality Design category – Hotel Communal Spaces and Isvara by Cove For the Best In Hospitality Design category – Hotel Rooms. Efforts that were originally born from the spirit of presenting spaces living together Which is full of aesthetic for residents, it turns out that it has now become a ‘identification’ cover among other industrial players.

“For those who are struggling in property, the art of interior design services is an important factor in expressing the uniqueness of property. We ourselves have produced a strong brand identity from the interior design, to be one Unique Sales Point We are in the industry living together. This is an important learning for all parties who want their property to have the ability to tell the identity, story, and value carried, “continued Revue.

Cove believes that now the property industry is no longer only talking about the location and area of ​​the building, but also the characters that are presented visually. By prioritizing the art of building and renovating buildings, Cove believes that the property industry can be more advanced, innovative, and characterized, while strengthening the interior design subsector in the Indonesian creative economic landscape.

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About Cove

Cove is a property technology company (Proptech) which carries the concept of “Flexible Co-Living” in a variety of ready-to-live properties with complete facilities and strategic locations. At present, Cove has been present in more than 150 locations inhabited by 30,000 people in Indonesia every month, both monthly and daily.

Founded in 2018 in Singapore, Cove has been present in several major cities in Indonesia since 2020 and has been operating in Japan and South Korea. Cove applications can be downloaded at Application store And Google Play. Visit us at Cove.id website, Instagram @cove_idAnd Tiktok @cove_id.